The current spot was for El Pollo Loco, and the concept was a very action oriented camera, with snap zooms and quick handheld push ins and pull outs. I thought the Canon C300 would be the perfect camera for this job, lightweight and maneuverable.
Let’s look at how the crash cam world has changed because of the Canon 5D. It has replaced the eyemo that used to be a clapper of a 35 or 16mm with bad lenses. It could be blown up, bashed into, driven over, or you could even have a car land right on it.
When director Scott Waugh called me to shoot the video for the “Act Of Valor” credit crawl song “For You” by Keith Urban, I was excited to have the opportunity to get the whole Elite Team back together. It was equally exciting to hear Keith’s amazing song, which supported the story perfectly.
We were in LA on February 25th for a screening of Act of Valor, followed by a panel discussion organized by Barry Anderson. Our friends from planet5D filmed the event, and we are embedding that video below.
We’ve had a ton of questions via Twitter, Facebook and the hurlblog about shooting Act of Valor, so I thought I would share them in a Q&A format. Thanks so much to everyone for your support and kind words about the film!
When Scotty Waugh and Mike “Mouse” McCoy, the incredible directing team at Bandito Brothers, asked me to shoot Act of Valor, I was excited, especially after listening to their unique vision for the making of this movie. I was ALL IN. The idea of reinventing the action genre was our mantra. To be able to immerse an audience in a 3D experience that was shot 2D; to capture POVs that felt like you were in an intense first person shooter video game; to move a 2.5 lb camera in ways that you have never seen before. These were the ideas that started to swirl in my head after our initial meeting.
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Prepping a movie is one of the most important tasks you have as a cinematographer. You can design the whole movie-organize, create, and schedule it in a way that is best for light.